Libre Naturals, Inc.

Alana Elliott is the founder of Libre Naturals, previously known as Nonuttin’ Foods. Armed with the knowledge that she wanted to make life better for families just like hers, Alana identified one product that her family could never eat safely; granola bars. When she told Rob in 2002 that she wanted to start a granola bar company, he wondered where to start. Alana didn’t know either but she was determined to make it happen and history was made as she became a pioneer of the allergy friendly food movement. What followed was almost 2 years of product development with untold numbers of experimental batches followed by taste testing. No family members were immune and Alana was known to corner couriers and book club members for feedback. Eventually, when the winning recipe was taken to the University of British Columbia for shelf life testing – it didn’t work! After 6 months, with the help of UBC’s food science department, delicious, healthy and shelf stable granola bars were achieved. In August 2004, the first 3 granola bar flavours were brought to market under the name Nonuttin' Foods: raisin, chocolate chip and apple cinnamon. Over the years, additional products were developed including granolas, trail mixes and oatmeal cups. In 2005, Nonuttin’ Foods became certified Kosher. In 2007, Nonuttin’ Foods was the first to begin making granola products with pure oats and got gluten free certification in the USA in 2010. After going soy free in June 2012, all products are now manufactured in a dedicated facility that is free of the top 11 food allergens, preservatives, colours, artificial flavours and GMOs. In May 2012, Alana created the company Libre Naturals as the next step in building a family of natural, allergy friendly and gluten free brands that provide solutions to the growing epidemic of food related immune diseases. Nonuttin' products continue as a brand within the Libre Naturals family. Amazing granola bars, granolas and oatmeal cups made with pure oats since 2007. All products are manufactured on Vancouver Island in our dedicated facility free of the top 11 food allergens, preservatives and GMOs.