Carpet & Rug Institute (CRI)
Based in Dalton, Georgia, the Carpet and Rug Institute (CRI) is a nonprofit trade association representing the manufacturers of more than 95 percent of all carpet made in the United States, as well as their suppliers and service providers. We coordinate with other segments of the industry, such as distributors, retailers and installers, to help increase consumers satisfaction with carpet and to show them how carpet creates a better environment. Policy is determined by a board of directors composed of chief executive officers from member companies and is implemented by a full-time professional staff. Additional member company personnel provide time and expertise to various panels and task groups. The wide range of assembled information provides a focal point for issue discussion and a voice for the industry. The overall fields of interest are technical services, member services, governmental and consumer affairs, and public relations. CRI membership and staff are intensely involved in facilitating cooperative solutions to all industry challenges. At CRI, our mission is to educate consumers, commercial stakeholders and the industry about carpet and rugs. From health benefits and environmental efforts to trends and advice, we are here to inform our members and their customers. CRI initiatives help protect carpet's life and beauty and lead to smarter buying decisions on cleaners and equipment. We're proud to be the foremost source for carpet information - based on fact and science, guided by principle.